Shafts
6 min read
Fine Tune Golf
Flex is a label. Frequency is a measurement.
The flex letter printed on a shaft is useful, but it isn't a precise measurement. That's why we measure actual shaft frequency before we build or recommend a shaft.
What the letters tell you
Flex letters such as R, S and X describe intended stiffness, but they aren't standardized across manufacturers. An S from one brand can feel quite different from another.
What frequency measures
Frequency is how fast a clamped shaft vibrates, measured in cycles per minute (cpm). It reflects the shaft's actual stiffness, which is why two shafts with the same flex label can behave differently.
Why it matters in a set
When a set's shafts have consistent frequencies, the clubs progress more consistently from one to the next. Set matching works with parallel 0.370-inch tip shafts only, since taper tips can't be matched as a set.
How we use it
We measure frequency with a Mitchell Golf DigiFlex 2.0 as a baseline for flex verification, shaft comparison and frequency matching when we build custom sets with parallel 0.370-inch tip shafts.
Use the label as a starting point
Then let measurement confirm it before you commit to a shaft.
Fitting & repair
5 min read
Fine Tune Golf
Loft and lie: the adjustments most golfers never check
Loft and lie quietly control where the ball goes and how consistently your clubs gap. Most golfers never check them, and a few degrees can make a real difference.
Loft: launch and gapping
Loft is the angle of the clubface. More loft typically means higher launch and more spin, which trades roll for carry. The loft spacing from one iron to the next decides how far apart your clubs gap.
Lie: direction and turf contact
Lie is the angle between the shaft and the ground at address. If it's too upright, shots often start left. If it's too flat, they often start right.
Why check a whole set
Small differences from one iron to the next add up. Checking loft and lie club by club keeps gapping and direction consistent through the set.
How we check it
We measure and adjust loft and lie in-house on a Mitchell Golf Steelclub Signature Angle Machine, for single clubs or complete iron sets.
Check the lie before you blame the swing
If your irons keep missing the same way, the lie is worth checking first.
Fitting
5 min read
Fine Tune Golf
Grip size: why standard isn't always right
The grip is the only part of the club you touch, so its size matters more than most golfers realize.
How size changes hand action
A grip that is too large can restrict hand rotation, which can encourage fades and pushes. A grip that is too small lets the hands rotate more freely, which can encourage hooks and inconsistent face control.
How to measure your hand
Measure from the crease of your palm to the tip of your ring finger, and note your glove size as a cross-check. A fitter can confirm the right size in person.
Feel still matters
If your grip feels insecure, or you find yourself squeezing to keep control, it's worth testing a different size.
Test one change at a time
Try two sizes on the same club, hit the same shots and compare the results. Keep the texture and tape the same, so size is the only variable.
Get the size right first
Texture and cord come second.
